The crypto space gave birth to the NFT world. As a result, providing several industries, such as fine arts, with a new way to exploit digitization and better property claims.
Spurring it is also some unprecedented and refreshing new connections between diverse sectors, with not all of them being related to crypto.
Often times, the world reads news coverage related to NFT from a superficial perspective. Meanwhile, there’s a dynamic undercurrent that’s not always the focus of attention— one of community. They create a passionate subculture of collectors and creators who are the true forces behind the NFT market.
Behind the scenes of NFT projects
The NFT community is adjacent to the crypto community, sharing and reinforcing many of the same attributes.
Those who wish to buy and sell NFTs benefit from being involved in supportive, communicative, and highly insightful groups. These groups propagate the value of non-fungible tokens in their many forms.
Cryptocurrency and NFTs communities are a breed of their own. They are complete with their own language of references and internal jokes.
NFT community members eagerly discuss and trade among themselves. Most projects will have their own community channels hosted on chat apps, such as Discord and Telegram.
It’s here that the early trends and announcements can be spotted. Often, even before the collections arrive on OpenSea or other markets.
The community is what makes the wheels turn. They are, in many cases, the driving force behind an NFT project’s success. In fact, they play a major role in the tremendous growth of the sector. Sales volumes reached $ 10.7 billion in the third quarter of 2021.
While Twitter is a central hub for following big influencers, the largest communities of NFT enthusiasts reside on Reddit. It has several dedicated sections (eg r / NFT, r / NFTsMarketplace). Redditors share news, discuss perspectives, and even communicate directly with developers, artists, creators, and collectors through Reddit’s famous AMA discussion threads.
The community factor is also at the forefront on various NFT marketplaces. Take OpenSea, for instance. He categorized the NFT collections based on community trends.
The role of community by example
My interest in such communities and the intersection of various disciplines in my artistic processes are some of the reasons that led to the realization of an NFT project called Organic Growth: Crystal Reef.
It’s a true collaborative effort between myself, snark.art, and multidisciplinary art director and digital artist Danil Krivoruchko (aka Myshli).
Unlike many typically static NFTs, our team has created dynamically generative NFTs. These come in the form of rendered “crystals” that grow and transform each time they are bought and resold.
The data from each participant purchaser’s crypto wallet, such as ID, blockchain number, transaction time, ETH balance, and existing NFT holdings, are run through an algorithm that translates the data. This causes quite unique and unpredictable combinations of crystal and coral shapes.
The transformation process continues up to seven times before the evolving crystals are “locked” into a final form. This final phase reflects the unique cryptographic profiles of each co-creator of this particular crystal.
Collectively anticipating unpredictable results
Even before the launch, the OG: CR community on Discord with its 36,600 members couldn’t have been more supportive. In addition, they continue to be a force behind the success of the project, increasing in number as of this writing.
The OG Crystal community has a lot in common with the structure of a reef, which is made up of the crystalized exoskeletons of tiny coral polyps. In fact, one can liken its architecture to the crystalized sculptural reflection of all the relevant activity that has happened in its lifetime and an interweaving of coexistence and interaction.
In parallel, the sculptural OG based on 3D printing: Crystal Reef will serve as a collective group portrait of all this activity and a moment in time that we, as co-creators, could not control or predict. .
The thought that this sculptural aspect of the project will arise out of the community’s action and anticipation, as opposed to a typical supply/demand structure, is provocative and exciting.
The NFT project also plans to reassess the concepts of accessibility and paternity. Traditionally, only one entity owns art in the physical world. It could be a museum collection that controls its exhibit. Collectors do not share these remarkable pieces with the public for many reasons.
However, users in the NFT realm can share across numerous platforms, globally, at all times, and support transparency over gate-keeping opacity. Projects like OG: Crystal Reef also allow for those who buy and sell it to be co-creators.
Following this experimental creation step, anyone who purchases a locked crystal can participate as a collector of a more traditional NFT. In this case, belongs to everyone and no one simultaneously and adds value and hype.
The intersecting of diverse communities
An important dimension of Organic Growth: Crystal Reef is the connection of diverse communities.
The worlds of crypto, NFT, and art join another group of passionate and dedicated members. This is the ocean community that seeks to conserve and protect the world’s coral reefs and oceans through research, exploration and action.
OG: CR chose to give back to one of its original sources of inspiration: the magnificent yet vulnerable coral reefscapes that are wonders of this world.
We donate 3% of primary sales to Jennifer E. Smith Laboratories at the Scripps Institution of Oceanography, UC San Diego (SIO) to help fund their ongoing oceanographic and dynamic coral reef research.
In addition, our community will be naming a brand new marine species recently found at fantastic ocean depths. This organism is a sea star and urchin relative of the genus Xyloplax. A collective vote of the OG: CR community will determine the name.
Healthy communities are a vital and exemplary aspect of all NFT projects, and many have done it well. We have learned from this and hope to join in demonstrating that when many communities work together, projects can truly thrive and even exceed their projected potential.
