The digital content market has been exploding for years, and traditional content platforms such as Apple, Google, Netflix, and alike, played a big role in this. Over time, their influence grew, but their practices started becoming more and more unfair thanks to the fact that they were now holding all the power and monopoly over information. They could afford to boost the fees for their services and distribute content in any way they wanted, without any real challenger out there to oppose them.
This caused concerns in some higher circles, which led to an August 2021 bill that was passed in Korea, that made Google’s enforcement of in-app payments illegal for the first time globally. Unfortunately, waiting for governments to level the playing field is likely not going to result in real results anytime soon, which is why the decentralized blockchain sector decided to give it a shot with its own projects that aim to change things for the better.
One example of this is a project called KOK — a content platform that aims to be fair, open, transparent, and available to everyone. The project wishes to offer equal opportunities, and create an ecosystem where producers can receive proper recognition, equitable compensation, and connect with their communities, while the communities gain access to a diverse variety of content, without anyone but themselves deciding what they will have access to.
How Does Kok (KOK) Work?
KOK is a decentralized digital content platform that wishes to offer an open, fair, and transparent ecosystem. In it, it wishes to invite content creators and community members alike, allowing them to directly connect to one another. Content creators would then create their content for the community, while the community would support them and purchase their content.
The goal is to cultivate a space for creative freedom, where users can express themselves in a way that is not allowed anymore on centralized platforms. Furthermore, KOK token holders will be in charge of the project’s governance, determining things such as royalty percentage, commission rate, crowdfunding, content rating, generating derivatives, evolving towards metaverse and GameFi, and more.
What Problems Does Kok (KOK) Solve?
KOK is a project that aims to offer better conditions to both, content creators and their communities, and it has a set of solutions, practices, and goals that are leading it towards a future where the people hold all the power.
Boosting creative freedom
One of the project’s biggest goals is to cultivate a space for creative freedom. As things are right now, “freedom” as a word has lost its meaning. People are continuously told that they are free, and yet, that only remains true for as long as they stick to the community guidelines. Meanwhile, the guidelines are led by trends and politics, and so the creators don’t get to express themselves in the way they like, but in the way which the small minority in power approves.
KOK removes this aspect and allows creators to create what they wish, and help drive innovation in content creation, just as the blockchain does in financial and other industries.
KOK NFTs
KOK has also created KOK NFTs, which can be issued by any legitimate copyright holder. Essentially, NFTs allow content creators to tokenize their content and sell it to pretty much anyone who is willing to purchase it and become its official owner. This does not only include online assets, but also offline things such as concert tickets. But, anything can become an NFT, including in-game items, artwork, music, and more.
Reduces the platform curation monopoly and information monopoly
We mentioned earlier that a handful of major corporations is holding a monopoly over information and platform curation, only allowing what they believe is appropriate and allowed. This is heavy centralization that produces favoritism, enables censorship, and prevents free speech and freedom of expression, whether artistic or otherwise.
But, this is done in a very subtle way, with those in control hiding behind platform rules and twisting the laws that are meant to be fair to their favor. In the end, even some community members justify this by saying that “they are private companies, and they can do what they want and if you don’t like it, leave.” Well, with KOK’s open platform, content creators can now do just that, and rob corporations of their power by not allowing them to be in control anymore.
All platform assets are equally available to content creators
KOK’s main policy is equality for all, and that means that all assets, tools, and possibilities that the platform has to offer are equally available to everyone. There is no favoritism such as on other platforms, where those that make the most money for the platforms are allowed to get away with anything, while smaller creators get banned immediately if they break the rules, even in the slightest way.
Benefits of Kok (KOK)
Next, let’s talk about the benefits that you as a user/content creator can expect to receive by engaging with the project and its platform. There are several things worth mentioning, such as:
Enjoying a diverse variety of content
As a user, you will be able to access a wide variety of content. The plan is to make the content more diverse so that there would be something for everyone. This would allow for the creation of more diverse communities, and connect people from all over the world in an even stronger way, by making them a real community that supports their favorite creators.
Getting compensation for your content
As a creator, however, your goals are artistic expression, but also receiving compensation for offering your content to the public. This can be done through NFTs, as mentioned earlier, or through monetization of your content, where users can contribute a small sum in order to access your content.
Governance
Finally, by holding the KOK token, users also gain the ability to participate in the project’s governance, where they would help with the decision making, such as content showcasing order, investing, fee charges, curator/creator rewards, and more. Also, they would be there as the ruling body when it comes to addressing issues such as in-platform misconduct, inappropriate content, copyright violations, and alike.
Bottom Line
KOK is a platform that aims to change what is possible for content creators, and what is accessible to the community. More importantly, it wishes to remove the power that centralized megacorporations have accumulated by crushing competition and creating a monopoly over information and platform curation. With so many people out there being deeply dissatisfied with how these things work today, we expect great interest in the KOK platform and its token in the very near future.
